Ready for this year’s Super Bowl commercials? Here are the ads filling game breaks on Sunday

By WYATTE GRANTHAM-PHILIPS
AP Business Writer

NEW YORK (AP) — Super Bowl Sunday is here — and, as always, there’s a vast roster of advertisers ready to vie for fans’ attention during game breaks. Airing a Super Bowl commercial is no easy feat. On top of the reported $7 million price tag for a 30-second spot during the game, brands enlist the biggest actors, invest in dazzling special effects and try to put together an ad that more than 100 million expected viewers will like — or at least remember. Many advertisers have already released their spots ahead of Sunday’s San Francisco 49ers-Kansas City Chiefs face off, which airs on CBS and streams on Paramount+.