Want to spend the night in a Paris museum or a house owned by Prince? Airbnb plans to list them
By DAVID KOENIG
AP Business Writer
Airbnb says it’s going to give customers a chance at overnight stays in a Paris museum, a bedroom filled with Ferrari racing cars, and other exotic settings. It’s a mix of game-show glitter and marketing. CEO Brian Chesky said Wednesday that 4,000 Airbnb users will win a chance to get one of the 11 listings that the company is calling “icons.” They include a house made to look like the one in the 2009 Pixar-Disney animated film “Up,” another featured in the Prince film “Purple Rain” and an evening hanging out with comedian Kevin Hart. The campaign seeks to promote Airbnb as a company that sells experiences and not just hotel alternatives.
